Behind the Scenes; TikTok

TikTok logo

TikTok logo

Rebeca Munoz, Editor

Tiktok currently has 2.6 billion downloads worldwide. That is a little less than a third of the world’s population. It is insane how this popular app has evolved over the years and it seems to be completely harmless and a fun way to spend time with friends.


But this popular app has a rather disturbing truth behind the funny videos and entertaining comments. 


Most social media -including TikTok- produces something in your brain called dopamine. Dopamine is a drug that produces pleasure, satisfaction, and motivation, but essentially it is a drug. 


Image by Adobe Stock

Something TikTok has that other apps don’t is that it, along with producing dopamine, has the exact same effect on your brain as gambling. That swiping motion is the lever, and an entertaining video is similar to winning a jackpot. 


A common misconception is that it takes a certain number of days to create a habit, in reality, it depends on the difficulty of the habit you are trying to achieve. For example, working out at the gym is going to take longer to form into a habit than that easy and simple swiping motion on TikTok. 


TikTok, unlike other social media platforms, also pulls you directly into the swiping. It is almost irresistible to not make that swiping motion to see whether or not the next video will be cringy or funny. Contrarily, on other social media platforms like youtube,

you have to choose which video seems better and you take your time to choose the best one to watch.


As a result of all of these things put together, TikTok makes you spend hours of your life enveloped in the popular app. 


It’s not necessary to delete TikTok. But it is essential to set limits and regulations to not spend too much time wasted on social media.