Hundreds of thrill-seekers and spectators gather on Cooper’s Hill for the world-famous cheese wheel race, where participants chase rolling wheels of Double Gloucester cheese down a steep slope. The event, known for its high speeds and chaotic tumbles, draws crowds of thousands each year.

Competitors sprint, tumble, and sometimes collide as the 9-pound cheeses barrel toward the finish line, reaching speeds of up to 70 mph. Safety marshals and paramedics are on hand to ensure injuries remain minor, though several participants often end the race with scrapes and bruises.

The tradition, dating back over 200 years, combines daring athleticism with local heritage, celebrating the region’s cheese-making history. Winners earn not only bragging rights but also a cheese wheel trophy.

Organizers say the event continues to grow in popularity, attracting international visitors eager to witness—or join—the action.